Brand Acquisitions Through the strategic acquisition of licenses, manufacturers and retailers can reach new consumers, enter new channels, command higher prices, stave off competition, and bring "news" to their product lines. For manufacturers and retailers seeking to create meaningful differentiation and gain competitive advantage, Beanstalk’s Brand Acquisitions service applies a strategic approach to help identify and acquire the right property on behalf of our clients. Our Brand Acquisitions process includes: • Strategic planning • Property identification based on goals and objectives • Property solicitation and negotiation • Program expansion Retail Management A highly competitive retail landscape requires a sophisticated approach that leverages a brand’s point of difference and manages and maximizes all facets of a licensing program. 2-dream works with brand owners and with retailers to develop retail exclusive programs. We offer the most experienced and comprehensive retail management expertise in the industry. Services for Retailers For retailers seeking to create meaningful differentiation and gain competitive advantage, 2-dream applies a strategic approach to identify, develop and manage the appropriate retail exclusive opportunity. We bring retailers and brands together to achieve their shared business goals and marketing objectives. We bring a 360-degree approach to the alliance between the retailer and the brand: • identify underserved consumer need within a retailer’s merchandise assortment • recommend the appropriate brand opportunity for a potential retail partnership that is aligned with merchandising objectives • hands-on and experienced support of product development to ensure brand-right product and retail message Other Services to manufacturers & licensors • Short term consultancy and brand management • Entertainment and Corporate Licensing relationships • International brand development • Licensee prospecting and negotiations • Property Analysis • Licensee Business Planning • Licensee Coordination • Tradeshow Management Please contact us directly for other Consulting Services.
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